Benetton Group is one of the best known fashion companies in the world present in countries with a network of over stores Under the guidance of Alessandro Benetton Chairman of Benetton Group since April it is more than ever a responsible group that plans for the future and lives in the present with a watchful eye to the environment to human dignity and to a society in transformation Benetton Group looks ahead with the young eyes of the future Its story is built on innovation and seeing where others fail to see Always at the cutting edge with colour with its sales outlet revolution with an absolutely unique production and commercial network and with a universal form of communication creating both a phenomenon and cultural debate Benetton was global before globalisation but in its own way From the start Benetton saw fashion as a global village where young people of every race live It travels at the worlds speed overcoming geographical political and ideological boundaries
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